For PMG, I developed comprehensive brand guidelines that would ensure we set rules for their overhauled brand refresh. We created new gradients, typography, and icon styles, fitting to meeting the needs of our B2B visitors. As an extension of this refresh, I developed powerpoint templates, infographics, blog posts headers, and other content marketing collateral.
Telling tech's best stories
PMG needed a visual identity that spoke to their Tech and SaaS clients. I worked hand-in-hand with PMG’s Director of Digital to marry form and function for a website designed to drive conversions. I also designed foundational B2B content including our brand style book, powerpoint templates, infographics, blog posts headers, and more.